Patrick Graf - What I do

Less is more, design systems adapted to your immediate needs and designed to evolve

A design system is a unique source of truth available to all your collaborators. It’s a tool that will enable them to quickly create innovative digital products while guaranteeing high quality. Your interfaces’ ease of use will be maintained, and your brand image will be valued.

A design system is tangible when it can be rapidly applied to a practical pilot project. Its effectiveness can then be measured, and its benefits revealed: an optimised user experience and accelerated easier design operations.

Your Design System can then evolve with your organisation’s development and your digital ecosystem’s new needs.


Tangible design systems

How it is built

Design resources

A customised UI Kit for your designers and product managers. Styles, components and graphic resources to help them create ergonomic interfaces in record time.

Technical resources

Code libraries synchronised with the UI Kit to facilitate transmission of mock-ups to developers. Standardisation of styles and functionalities to maintain the functional consistency of your interfaces.

A universal documentation

Your DNA and values in global communications are clearly documented. Whether it's a question of editorial tone or UX best practices, educational documentation keeps all your staff informed.

Why you need one

Mastering your brand image

It ensures your visual identity is used correctly. The frictionless operation of your digital interfaces will also make a major contribution to your image.

Encouraging innovation

It enables your product teams not to always redo what should be done once and for all, but to concentrate their efforts on innovative new features.

Save time and money

Standardising resources, shared experiences, and centralized documentation will enable you to put your new digital projects into production more quickly.

How you guarantee its success


A Design System is a cross-functional tool that concerns all your teams. Keep regularly informed of the benefits of the project and how it is evolving.

Involve to participate

Informing is good, but involving is even better! First identify the future users and understand their real needs. Then identify the key players in the Design System and motivate their contributions.


Most Design Systems are public. They reflect the values and innovation of their owners. The quality of the documentation is key, and all your collaborators can make their contribution.